Chetna Organic & Fair Trade Cotton Intervention Program is a flagship program directed towards stabilizing the socio economic status of smallholder farmers and to improve their entrepreneurial capacity. The vision was to transform farmers into entrepreneurs rather than being mere recipients in the cotton supply chain. This was manifested through facilitating farmers to organize themselves into Common Interest Groups (and function more or less on the principles of SHG) and federating into cooperatives / societies / MACS.

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A team of 22 delegates from Fair trade International visited Chetna Organic's various project areas in Adilabad and Karimnagar districts on Jan 26 2012.In this video one group of delegates meet with farmers and society members of Pragati mutually aided cooperative society near Utnoor in Adilabad district. These members are also stake holders in the Chetna Producer company. |
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Christophe Aliott, Fair Trade Foundation France's producer representative (Asia, Africa and Latin America) visited some of the Chetna Project Sites on 17th and 18th Jan 2012. |
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